The Essentials of Ad Goals
During a recent campaign for a client that sells services to local clients, the PMC team tested ad campaigns that had specific goals on...
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Andrew Wood
Sep 27, 20223 min
PMC + Canva
Canva has become a top go-to design tool for many bloggers. Have you tried Canva yet? Many people are unaware of all the amazing things...
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Andrew Wood
Sep 19, 20221 min
Employee Spotlight: Jadenn Kelley
Jadenn is another Kansas City native joining our team this September! She received her Master of Architecture from the College of...
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Andrew Wood
Aug 29, 20221 min
Employee Spotlight: JD Meyers
Our newest team member is another Kansas City native, JD Meyers. He received his Masters Degree in Architecture from Kansas State...
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Andrew Wood
Aug 29, 20222 min
PMC + Contact Databases
In this tip, we will be reviewing a best practices strategy in handling new contacts when two small businesses merge. As small businesses...
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Andrew Wood
Jul 13, 20222 min
PMC + Anchor
Becoming a thought leader in your field can be difficult: how do you share your expertise in a comfortable and accessible way?...
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Andrew Wood
Jun 30, 20225 min
Weddle & Sons Roofing Case Study
Purple Marketing Consulting (PMC) was hired by Weddle and Sons (WSI) Roofing to accomplish 2 major goals. 1. Develop systems and...
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Andrew Wood
May 30, 20222 min
PMC + Google Data Studio
A free tool to answer almost every question you have about customer interaction on your website. If you have a website, you likely...
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Andrew Wood
Mar 26, 20221 min
PMC + ClickUp
Our PMC tip of the month is for your team to use a project management system. Project management systems allow everyone to work in one...
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Andrew Wood
Mar 12, 20224 min
ZoCBD Case Study
How to advertise CBD or other legal substances that get flagged by advertising mediums. What a frustration journey this can be! The main...
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Andrew Wood
Mar 11, 20221 min
Employee Spotlight: Rachelle Henry
Rachelle joined Purple Marketing Consulting in the beginning of 2022 and is excited to be a part of the team. She works with clients on...
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Andrew Wood
Feb 1, 20221 min
Employee Spotlight: Jordan Disberger
Jordan is the founder and CEO of Purple Marketing Consulting (PMC). He has a background in analytics, software, marketing, business, and...
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Andrew Wood
Feb 1, 20222 min
PMC + Facebook Groups
For this month's tip, we are going to focus on a way to reach more of the customers that you are trying to target for a fraction of the...
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Andrew Wood
Dec 26, 20212 min
Cornerstone Community Church Case Study
CCC Fall Festival 2021 CCC’s Trunk or Treat and Fall Festival took place on Sunday, October 31st, and was an amazing success! Some...
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Andrew Wood
Dec 2, 20211 min
Employee Spotlight: Natalie Klima
Natalie graduated from Fort Hays State University in Hays, Kansas with a degree in Ag Business and a minor in Finance. After graduating,...
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Andrew Wood
Nov 9, 20212 min
Purple Marketing + Customer eXperience (CX)
Customer eXperience (CX) matters! Customer eXperience refers to how a business engages with its customers at every point of their buying...
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Andrew Wood
Oct 27, 20211 min
Purple Marketing + Shutterstock
Purple Marketing Consulting strives to give our clients top quality products and results. One way we do that is by using Shutterstock....
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Andrew Wood
Oct 26, 20211 min
Employee Spotlight: Andrew Wood, Assoc. AIA
Andrew joined Purple Marketing Consulting as Director of Design in mid 2020. His primary role is external communication and internal...
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Andrew Wood
Oct 26, 20212 min
Thai Orchid Case Study
Purple Marketing Company recently launched a campaign for Thai Orchid, a Thai restaurant near Kansas City. The campaign’s action point...
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Andrew Wood
Sep 13, 20211 min
Employee Spotlight: Brenna Zimmerman
Brenna Zimmerman is a 2021 intern with Purple Marketing Consulting. Originally from DeSoto, Kansas, Brenna will be graduating from Kansas...
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